LOVIA OPENS COMMUNITY SHARE ISSUE:
Invest into the sustainable future of fashion
We invite you to take part in our share issue, where our community has a unique opportunity to come along and invest straight into the future of sustainable fashion.
This round of financing is part of a wider strategy of Lovia to develop community-ownership, and to fast-track the production chains of fashion towards more ethical choices, all done together with Lovia’s customer base.
Please note that to participate in this financing campaign, you must be a Finnish citizen.
Our goals for the funding round
1. We want to create a community-owned brand
For Lovia, the community surrounding the brand has always been in an exceptionally important position; the people that have gathered together as part of Lovia also hold immense vision and knowledge. The Lovia community is committed to the company’s values and change for more sustainable alternatives. We want to take this community-brand to the next level - to become a community-lead brand. What this means is that our customers become our owners, and they will have direct impact potential into the activity of the company, and wider into the change shaping the structures of the industry.
2. We want to strengthen Lovia’s position as a pioneer
The past few years have been financially challenging for Lovia and many other small fashion brands due to wider shifts in the market. This is a pivotal funding round for Lovia, as it ensures the continuity of our operations. Over the past year, we have implemented several adjustments to reduce costs and improve profitability. This funding round is directed both at our community as well as Lovia's current investors.
With the share issue, Lovia intends to strengthen its position as a driving force in the fashion industry and to open up international markets during 2024. The goal is to stabilise operations and achieve positive cash flow. Lovia has been a pioneer in circular fashion and transparency for 10 years. We have succeeded in creating new production processes for recycling and reuse of excess materials and in transforming the structures, operating models, and attitudes of the fashion industry.
Opportunity to make value-driven choices
Lovia's mission from the beginning has been to create a modern circularity, where resources do not end up as waste, but instead, discarded materials are given a new life as high-quality design accessories. All of Lovia’s actions are based on two main principles:
- We utilise existing materials in our products, such as excess leather from the furniture industry, fish skins derived as a by-product of the food industry, and other recycled materials.
- We transparently disclose the background of each of our products using our DNA concept. The model we created tracks the carbon footprint, materials, makers, and pricing of our products.
We believe that through traceability and transparency, we can raise awareness. With awareness, everyone has a genuine opportunity to make choices aligned with their values.
"Lovia's mission from the beginning has been to create a modern circularity where resources do not end up as waste but are transformed into new, beautiful design products. This is based on two main principles: utilising existing materials and complete transparency in the production process."
- Outi Korpilaakso, Lovia founder & CEO
How we drive change
Our goal is to be a pioneer in transparent circular fashion and business globally. We aim to promote harmony between people and nature by respecting the Earth's limited resources. A Lovia bag carries with it the entire Lovia ideology. Our Revolutioniser community includes our customers, the people behind the brand, and all of you who believe in a more sustainable fashion future.
The power of our community is the heart of Lovia. We believe that together we have the opportunity to create a more sustainable future and to be the driving force for change that this world needs.
The values we cherish
With our actions we want to appreciate and truly respect the people behind our products and the capacity of our planet, so that we have the opportunity to enjoy beauty in a sustainable way.
Our values are:
- connection to oneself, others and nature
- community and dialogue
- honesty and transparency in all we do
- appreciation and respect for nature and others
- love and joy
AS A LOVIA OWNER YOU
- Are part of the driving force for a more ethical and sustainable fashion industry
- Have voting rights in company decisions according to your share
- Can influence the company’s operations quarterly with your expertise (Lovia Council). The Lovia Council is a quarterly forum where current topics related to company development, collections, or societal impact are discussed
- Have the opportunity to join the Lovia Ambassador program, where you can earn profits from sales
- Get to enjoy unique, owner-exclusive events and valuable product benefits
- Are entitled to dividends
SHARE ISSUE INFO - BECOME A LOVIA SHAREHOLDER!
By leaving your contact information below, we will send you more detailed information regarding the funding round.
Signing up for the list does not commit you to anything. Additionally, we will hold two webinars on Instagram LIVE on Wednesday, May 22, and Wednesday, May 29, on the channel @loviacollection.
Amount to be raised: minimum €150K, maximum €200K
Minimum investment: €2000
Subscription period: May 24 – June 2, 2024
The share issue is directed at both Lovia’s current owners and new investors
Lovia opens community share issue: invest into the sustainable future of fashion
We invite you to take part in our share issue, where our community has a unique opportunity to come along and invest straight into the future of sustainable fashion.
This round of financing is part of a wider strategy of Lovia to develop community-ownership, and to fast-track the production chains of fashion towards more ethical choices, all done together with Lovia’s customer base.
Our goals for the funding round
1. We want to create a community-owned brand
For Lovia, the community surrounding the brand has always been in an exceptionally important position; the people that have gathered together as part of Lovia also hold immense vision and knowledge. The Lovia community is committed to the company’s values and change for more sustainable alternatives. We want to take this community-brand to the next level - to become a community-lead brand. What this means is that our customers become our owners, and they will have direct impact potential into the activity of the company, and wider into the change shaping the structures of the industry.
2. We want to strengthen Lovia’s position as a pioneer
The past few years have been financially challenging for Lovia and many other small fashion brands due to wider shifts in the market. This is a pivotal funding round for Lovia, as it ensures the continuity of our operations. Over the past year, we have implemented several adjustments to reduce costs and improve profitability. This funding round is directed both at our community as well as Lovia's current investors.
With the share issue, Lovia intends to strengthen its position as a driving force in the fashion industry and to open up international markets during 2024. The goal is to stabilise operations and achieve positive cash flow. Lovia has been a pioneer in circular fashion and transparency for 10 years. We have succeeded in creating new production processes for recycling and reuse of excess materials and in transforming the structures, operating models, and attitudes of the fashion industry.
Opportunity to make value-driven choices
Lovia's mission from the beginning has been to create a modern circularity, where resources do not end up as waste, but instead, discarded materials are given a new life as high-quality design accessories. All of Lovia’s actions are based on two main principles:
- We utilise existing materials in our products, such as excess leather from the furniture industry, fish skins derived as a by-product of the food industry, and other recycled materials.
- We transparently disclose the background of each of our products using our DNA concept. The model we created tracks the carbon footprint, materials, makers, and pricing of our products.
We believe that through traceability and transparency, we can raise awareness. With awareness, everyone has a genuine opportunity to make choices aligned with their values.
"Lovia's mission from the beginning has been to create a modern circularity where resources do not end up as waste but are transformed into new, beautiful design products. This is based on two main principles: utilising existing materials and complete transparency in the production process."
- Outi Korpilaakso, Lovia founder & CEO
HOW WE DRIVE CHANGE
Our goal is to be a pioneer in transparent circular fashion and business globally. We aim to promote harmony between people and nature by respecting the Earth's limited resources. A Lovia bag carries with it the entire Lovia ideology. Our Revolutioniser community includes our customers, the people behind the brand, and all of you who believe in a more sustainable fashion future.
The power of our community is the heart of Lovia. We believe that together we have the opportunity to create a more sustainable future and to be the driving force for change that this world needs.
THE VALUES WE CHERISH
With our actions we want to appreciate and truly respect the people behind our products and the capacity of our planet, so that we have the opportunity to enjoy beauty in a sustainable way.
Our values are:
- connection to oneself, others and nature
- community and dialogue
- honesty and transparency in all we do
- appreciation and respect for nature and others
- love and joy
AS A LOVIA OWNER YOU
- Are part of the driving force for a more ethical and sustainable fashion industry
- Have voting rights in company decisions according to your share
- Can influence the company’s operations quarterly with your expertise (Lovia Council). The Lovia Council is a quarterly forum where current topics related to company development, collections, or societal impact are discussed
- Have the opportunity to join the Lovia Ambassador program, where you can earn profits from sales
- Get to enjoy unique, owner-exclusive events and valuable product benefits
- Are entitled to dividends
SHARE ISSUE INFO - BECOME A LOVIA SHAREHOLDER!
By leaving your contact information below, we will send you more detailed information regarding the funding round.
Signing up for the list does not commit you to anything. Additionally, we will hold two webinars on Instagram LIVE on Wednesday, May 22, and Wednesday, May 29, on the channel @loviacollection.
